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Small Home Business Idea

Think about some of the most famous companies out there. Did you know that Hewlett Packard was started in a garage? Or that Motorola was also a shoe string operation…nothing more than an idea really but that’s all it takes to change your life.

One small idea from a home business or a fortune 500 company can mean the difference between outrageous wealth and struggling along in a 9 to 5 cubicle rat race. Now we know it’s certainly a lot easier for a company like Apple to create the iPod than it is for you to invent it in your garage but what about the huge number of internet businesses that started with a small idea and just a little flexing of their Mastercard credit limits?

Did you know that was started just this way? Nothing but two guys, multiple credit cards and one small home business idea. It sure didn’t take long before that little idea became a huge phenomena did it?

But here again, I’ll admit that it’s tough to hit upon an idea like YouTube or MySpace (not impossible by any stretch though) but is it reasonable for you to add ‘just a little extra’ to your monthly budget with a home business? A small idea could certainly be turned into a ‘niche website’ and niche websites are really what the internet is all about.

So let’s quickly examine why this niche concept works on the internet but does not work in the ‘brick and mortar’ world. It all has to do with demographics and reach. Let’s pick on an obscure niche like ‘die cast replicars’.

If you were to open a strip mall store to sell these replicars, how many people in a 15 mile radius would know about your store? And how difficult would it be to advertise to this niche audience in a 15 mile radius? Pretty tough right?

And even if you could find these replicar fanatics with your advertising (likely expensive advertising), how far would they drive to come to your store? Can you start to see how tough this is getting and why your strip mall store is likely to fail a miserable flaming death?

Now flip this around and put your replicar business on the internet. For starters, you probably only have to shell out $2,500 for a full blown e-commerce website which is less than 1 month rent at most strip malls. After that, figure in about $30 a month in fixed costs and that’s it. Your fist year business budget is less than $3, bad in comparison is it?

But it gets a lot better because you’re no longer scrounging around searching for the replicar fanatics in a 15 mile ‘re spanning the globe! Now you’re taking what used to be a niche product and selling to a global audience of over 5 billion people and think about how many replicar fanatics there are in a global market versus a 15 mile market. This is a truly amazing paradigm shift.

There is no longer a ‘niche market’ as we used to know it, there are no longer geographic sales borders and you no longer have to limit yourself to a small home business idea because there are no longer any small idea can now become huge in a global market.

Start small with your home , best to walk before you run but don’t think you need to limit yourself to staying small. Take your small idea and turn it into whatever you choose. There has never been a better time to work from home and there has never been a better time to turn a small idea into a large business.

Start Setting No-goals Today … See Amazing Results Tomorrow!

It’s 11:35 a .m. on Monday and Christine Wilkerson is smiling. Having completed her second meeting of the day, she finds herself two-for-two; two appointments, two sales! As she strides toward her car, having hit her goal for the day, she dials her cell phone to reserve a 1:00 p.m. appointment at the spa for an unexpected but well-deserved pedicure.

And in the blink of an eye, a great day begins to take a quick slide toward an average one, all because Christine started her process by setting the wrong goals.

The Problem with Traditional Goal Setting

Everyone knows the importance of setting goals. The problem is in the type of goals people set.

Many direct sales and network marketing professionals operate with what are commonly called, “Yes-Goals”… number-specific goals for the amount of times prospects say, “yes.” This approach – while it’s the one we’ve all been taught to use and follow – is significantly flawed for one main reason. Once we achieve the objective, we tend to divert our attention to other tasks or reward ourselves for our success. And how do we reward ourselves; by slowing down, taking a day off, shopping or catching up on paperwork.

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The Biggest Mistakes Yellow Page Advertisers Make And How To Avoid Them.

Many of my clients try yellow page advertising with the idea that it will bring them a lot of money. They really don’t know how much or how to gage the results. They were told when they started their business that they need to advertise. That’s the extent of their expertise.

Many business owners have an unrealistic idea of the power of advertising. They think that shelling out a few hundred dollars a month will bring them thousands and thousands of dollars in return. The ones who treat advertising like a genie in a lamp usually get burned and bitter. There are others who treat advertising like farmers who grow wheat. They carefully tend to be conservative and careful in their choice of promotional efforts and pay close attention to the results. They are the ones who will see lasting results.

So what is it that the knuckleheads do that I consider so heinous? Here are the 5 biggest mistakes:
1.They create mixed messages on the same ad. They want to write the Magna Carta on a six inch ad. They will stuff the kitchen sink into that ad because they are too cheap to scale properly.

2.They want to appeal to everyone and their mother. They are all over the map when deciding who they are appealing to. If you are in a hurry to get a plumber to fix your pipes, you want a plumber who is fast and reliable; and you want them at a price you can afford that day.

3.They will advertise in the book for the year and switch to another form of advertising without rhyme or reason. All the folks who got used to seeing the ad but weren’t ready to use the service now will focus on someone else next year and forget about them.

4.In hopes of saving some money and playing it safe, they advertise in the same size, shape and style as every other competing ad on that page. The classic is the eight of a page ad. Yellow Page sales people love those guys because they can just call them up when it’s time to renew and get the signature later. The business person has no idea if the ad is working just that it’s a pretty reasonable cost and everybody else is doing the same thing; so it must be a good one.

5.The vanity ad that really says nothing to the folks who need what the company is selling. They see a beautiful glossy ad in a magazine and have a double truck and a couple of half pages done in various headings. The next year they have to justify the expense of all that beautiful art and realize that it didn’t pull in enough business to buy a cup of coffee. These folks mistook a branding / marketing piece for a direct advertising piece. They are two different animals.

The reason most businesses fail to get great results from their Yellow Page ads is simply because they wait for a sales person to show up to decide what they want to accomplish. The right way to do it of course is to create your marketing plan at the beginning of the year and settle on your message. Once you do figure out your market and the message you want to promote, you are one step ahead of your competition.

The next step is to figure out your branding. Remember that branding is not the goal of Yellow Pages, leave that to the glossy magazines. The brand is just to secure your unique image then incorporate that brand into your ad. You can with a solid Return on investment Sheet be confident in your ability to easily triple your investment from Yellow Page advertising. Just avoid the common misconceptions and stick with a solid and conservative approach.

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Regenesis 2×2 Is Dominating Infinity 800 And 2×2 Prosperity Formula No Sponsoring!

Regenesis 2×2 are recruiting every single member’s first two people for them. This means that everyone who joins will make money and continue to cycle.

“Whill Infinity 800, or 2×2 Prosperity Formula offers to recruit every members first two people for them? No! This is the reason that thousands of people around the globe are joining. Regenesis 2×2 has eliminated the stress of trying to get people to join. They have relieved the stress of me having to worry about my team getting people to sign up. This is huge and it’s a lot of fun!” .

Regenesis 2×2 has re-sparked people’s interest in online programs again. They have gone to great lengths in their offline marketing techniques to have a continue flow of new members joining. This is fulfilling their promise to get everyone’s first two members for them. They have direct mail campaigns, magazine advertising, fax blasts, call centers, and the list goes on.

“Timing is everything with Regenesis 2×2. We have all heard this before, but why wait, when you can get in now and maximize this opportunity. With everyone cycling, nobody is going to lose.”

“We have all wasted time looking backwards and focusing on things that didn’t work out. Now is the time to look forward, forget about the past and make Regenesis 2×2 the financial vehicle that is going to take you to the places of your dreams.”

So Please beofre you look into Infinity 800, or 2×2 Prosperity Formula you really need to check out Regenesis 2×2 it’s truly the best 2×2 matrix program online.

To Your Success!
John Hostick

The Best Secretary Service for My Company

I knew that I needed to find corporate secretarial services in Singapore. I got a few recommendations from some acquaintances, but I did not feel good about the initial calls when I contacted each one of them. I decided that it was best just to do some research on my own to find the best fit for my own company. I did not want someone in name only. I truly wanted the best of the best because my company deserved nothing less than that. I wanted a company secretary who had the proper education and training as well as experience to be a true asset to my company.

I did a simple search online, but there was nothing about my approach to finding the best company secretary for my business. It did not take me long to find the one I wanted to use. Even though I liked all I saw, I still looked at a few more in detail but none of the ones I looked at were able to stand with the one that I picked. I liked the qualifications that a person must have to even become a company secretary, which far outweighed any of the other businesses offering this same type of service.

There were three different packages that I was able to choose from. I looked at each one in detail. It made sense to me to go with the Optimise Corp package because it not only had the services that I wanted but it was the best price too. I get two years of the services for one very low price. Signing up was very easy, and I have not had a single regret since going with this corporation for my secretary needs. In fact, I am going to sign up for another two years very soon!

Need For Water Quality Monitoring in Agriculture

Like most other use of land, agriculture has a massive impact on the quality of ground and surface waters in and around that region. Implementing sufficient measures to protect water, land and atmospheric resources in important to guard the health of the environment as well as the economy. Sustainable water management exercises enable us to protect the quality of our water resources, which in turn aid the production of high quality agricultural products in healthy environments.

Impact of Agriculture on Water Quality

There have been enough studies that suggest a negative impact of agricultural practices on the quality of water. With an increase in levels of nutrients and bacteria due to commonly used pesticides, it is crucial for governments to take up water quality monitoring and

Understanding the Need for Regular Monitoring

Water quality monitoring involves the combined activities of evaluating biological, chemical and physical traits of water with respect to the environmental conditions, human health and the designated purpose of the water. This information can help technical experts, geologists and governments to take relevant measures with respect to the needs of the community; in this case, specific to the needs of the agricultural industry.

Based on the information gathered with respect to hydrology, land management activities, weather, soil condition, etc, concerned bodies are put in the position to effectively design industrial wastewater reuse&lt initiatives to ensure sustainability and quality in the local surface and ground waters.

Understanding the Sources of Contamination

There are essentially two sources of contamination – point and non-point source pollution. In and around agricultural lands, water bodies tend to be prone to both forms of contamination.

Initiating comprehensive understanding of the sources of contamination makes up a major part of effective quality monitoring. This needs to be done for the purpose of setting up accurate designs of supervision, which eventually result in sustainable water management.

With an increased level of awareness, it has become a lot easier to implement water resource management and monitoring initiatives on local platforms.

Offset Printing: How To Give Yourself A Huge Printing Advantage

There are many questions that you may find buzzing in your head with regards to printing and the processes involved in it. With various printing options out there, how can you assure yourself that you?ve got the best laid plans, and that offset printing is the answer you?ve been looking for all along?

Defining Offset Printing
Offset printing is an efficient printing process or technology which produces mass volumes of prints. It built to create prints at a fast rate. All the while, it produce such prints in consistency, clarity and accuracy.

Offset printing is the standard process used by online commercial printing companies as it delivers superb quality prints at a fast rate, without compromising anything. It even makes it possible for you to print more and save at the same time.

Offset Printing Advantages

  1. Offset printing is greatly economical for it efficiently uses inks. Instead of spraying the need colors unto the prints, offset printing transfers the image and the ink from the plate, to a rubber blanket roller, and then finally unto the paper.
  2. Offset printing is YOUR economical choice for its efficient use of resources allows printers to translate it to lower printing cost. More experienced printers can even give you a more affordable rates with their highly systematized and automated workflow.
  3. Offset printing gives you prints that are sharp and crisp. This process is integrated with four-color process printing which coats your prints with lustrous, rich colors.

Offset printing is great for photo reproductions wherein you can see the purity of the colors in the final output. This means that the prints? colors are all brilliant and vivid, so you can play with a wide gamut of colors.

  1. High-definition prints are a constant quality in offset printing. It is designed to achieve this due to the natural phenomena that oil and water do not mix.

Printable areas are covered with ink while the non-printable areas are covered in a mist of water. Through this process, ink stays put where it is supposed to be. The non-printable areas are pristine and no unnecessary ink is wasted.

  1. Offset printing offers short turnaround times that may even rival digital printing. This means that you can enjoy offset print products at the same time it may take to have your designs digitally printed. There are 2-day turnaround times for popular print products with the same brand of quality.
  2. Offset printing accommodates a huge variety of print products. This means you can print business cards, brochures, postcards, greeting cards, catalogs or booklets, pocket folders, door hangers, flyers, letterheads, envelopes, club card flyers, newsletters, posters and the like.
  3. With offset printing, you can have your designs custom printed too. You can even make your own print product and it can be run through offset printing. This of course depends upon the demands and the complexities of your print project.
  4. Offset printing can print job orders for different stocks. The paper and card stocks used by a printing company is calibrated with that of the whole printing process or system so that consistency is achieved in terms of color and overall quality.

Offset printing is your practical and economical choice for your printing needs. More than this, it creates and performs in such a distinct standard that it even outshines single-print runs with all the advantages you stand to reap with offset printing.

Redundancy Procedure – Are You Doing It Right?

Making redundancies can be the hardest part of the process when you need to streamline your business. It can sometimes feel as though you are in a nightmare of potential litigation.
Making sure you follow the rules can not only protect you from costly tribunals, but make the whole process less emotional for all involved.
Your number one consideration is to ensure that your employees are informed every step of the way. Failure to consult with employees, or their representatives, during the procedure not only results in uncertainty and fear within the workforce: it will almost certainly render any redundancies unfair – opening up the possibility of expensive tribunals.
Secondly, it is important to remember that it is the job that becomes redundant – not the person. Whether it is because a manual operation has been superseded by technology, or simply that a particular function is no longer necessary, the job itself must disappear when the employee leaves. Contrary to popular opinion, it is perfectly legal to take on new staff whilst others are being made redundant. It may be that the skills needed to take your company forward cannot be found in your existing workforce -so as long as the new recruits are taken on to fill different functions, this is a perfectly legitimate process.
Once the need to make redundancies has been established, there are several stages which the employer will need to go through in order to ensure that their obligations are met.
Establishing The Criteria For Redundancy
The objective of redundancy should be to create an effective, streamlined workforce that are best able to take your business forward. Establishing well defined criteria for selection is the most effective way of ensuring that all employees are treated equally, and their benefit to the company is properly assessed. The criteria you use may include:

  • Adaptability – this is especially important if your company is moving into a new sphere or market in order to progress: you will need to retain those employees who can cope best with change and have the ability to adapt.
  • Skills ” maintaining a good cross section of skills will assist you in maintaining a balanced and effective workforce.
  • Performance ” it is a wise move to retain your hardest-working employees. You will require documented evidence to support your decisions to avoid potential complaints of unfair treatment.
  • Attendance – this is a valid criterion if applied fairly and consistently. Remember that you cannot use lack of attendance due to maternity, paternity or adoption leave.
    In an ideal situation, to make sure that the selection process is as fair and equal as possible, a combination of the above criteria should be considered.
    Consultation
    Consultation is a vital part of the redundancy process. This is because it will minimise the likelihood of unfair dismissal claims and it will also ensure that you retain those members of the team who are motivated through your transparent communication.
    If you are planning on making more than 20 positions redundant within a 90-day period, you will also need to inform the Department for Business, Enterprise and Regulatory Reform.
    Rumours and speculation are unavoidable in times of change such as these. It is extremely important, therefore, to be as open and honest as possible so as to avoid unnecessary confusion. You should let those at risk know at the earliest possible point the reasons for the redundancies, the positions and departments affected, the likely number of employees at risk and the specific criteria you will be using in the selection process. You should also make sure that they are informed of timescales.
    Contact each employee who is at risk of redundancy, detailing your reasons for the decision and arrange for a meeting to talk about the situation. If you fail to do this, it will automatically make any dismissal unfair.
    If you continue to communicate openly with both at risk staff and those who will be staying behind throughout the process, it will help to keep negative emotions to a minimum and reduce the possibilities of claims of unfair dismissal.
    Assistance
    Whilst you are not legally required to do so, it is thought to be good practice to give as much practical assistance to those who have been chosen for redundancy as possible. This could be in the form of offering help regarding looking for alternative employment, guidance on CV writing and interview techniques or advice on financial planning in the meantime. Offering such assistance will help to maintain good relationships even with those employees who are leaving: once again, minimising the likelihood of complaint or legal action.
    The procedure of making redundancies can be a very difficult task, particularly if you are not aware of its emotionally charged nature or of the possible legal ramifications.

How To Find A Franchise Business

As a franchise sales consultant I am often asked what is the best way to start the initial process of researching and finding the right franchise business to buy. Most of these individuals are still in the initial stages of thinking about buying a franchise, and don?t necessarily have a strong opinion either way about what type of opportunity they are looking for. My answer is that there are more resources available in today?s market then at anytime to find and research franchise opportunities. Below is a list of some of the most popular methods prospective franchise buyers can use to help narrow the search process and find the franchise business that?s right for them. Internet Directories: The fastest and most convenient way to begin the process of finding a franchise is via the Internet.

There are now dozens of franchise opportunities directories online today that offer comprehensive listings of franchises for sale, including information about investment levels, training, availability, and how to contact the franchise company for more details. These directories are also a good source for free information about the general process of buying a franchise business. You may want to visit A few different directories such as , , and because not all of then will carry the same franchise listings. Franchise Industry Publications: Trade publications are another good source for general information about franchises available and franchising industry news. There are magazines available such as Franchise Times and Entrepreneur, as well as multiple online venues such as and that provide a wealth of free information about finding and buying a franchise. Trade Shows & Conventions: There are numerous franchise opportunity trade shows and conventions held through out the year and around the world. These venues offer the chance for individuals to discover and research new opportunities, as well as the unique opportunity to meet actual representatives of franchise companies they may have an interest in. Some of the more popular shows include the National Franchise & Business Opportunities Show, and International Franchise Expo.

Franchise Consultants & Brokers: Franchise Consultants and brokers work with as little as a few to dozens of different franchise concepts in their database that they generally have in depth knowledge about. Considering the thousands of different franchise opportunities that buyers can choose from these days, they can be effective in helping a prospective buyer narrow their search by first qualifying them, and then showing them opportunities that could be a potential good match. Since the majority of these consultants are paid a referral fee or success fee by the franchisors if one of buyers they introduce moves forward, the buyer generally has no direct expense associated in engaging a franchise consultant to help them. Some of the potential downsides to working with a franchise consultant can include that some only represent a few or a limited menu of franchise concepts which can potentially limit the prospective buyer?s exposure to seeing all the opportunities available in the market. And like some sales people who work on commission, the motivations of the consultant may some times not be entirely consistent with the prospective buyer?s best interest or goals. But I would say overall, that the franchise consultant industry has a very good reputation for treating their clients fairly and professionally. Business Brokers: Many professional business brokers are also franchise consultants, and they also can be an excellent source to find existing or established franchise business for sale in your local area if you decide to go that route. Business brokers generally also have good working knowledge of how franchising works, and can often be very helpful to a prospective buyer because of their inside knowledge of the local small business market. Hit The Streets: Another good and obvious way to find a research a potential franchise opportunity is to scope out and visit existing franchise businesses in your local area. There is no better validation that a franchise concept works than seeing a busy store or restaurant full of customers. And if they are available and have the time, you may also want to ask the owner about how business is going, are they happy with the franchisor, and would they recommend this opportunity.

Design Thinking

Graphic and Web Designers often believe and follow, that for our boxing gloves, every problem that comes across, is a punching bag. Most of us including me can?t help it. It is kind of in our nature to analyse everything that comes our way and of course deal with it our way, sometimes even if we don?t need to deal with it. We have our thinking patterns, and not everything falls in accordance to that. For example if a designer goes out to design a piece of furniture, say a chair, he will always question the environment. Lets say a graphic designer is given the job of doing the corporate identity of a client, he most of the times will criticize about the rest of the work and environment of the client and how it does not mingle with his designs. So he is actually relooking at the whole stream of changes to be brought about, from the look of the office to the corporate T-shirts.

My point is that shouldn?t we analyze what a situation already has in store and figure out a way to have a good impression of that on our minds, then we start with the creations. Well if your client is willing to change everything according to you, that would be great for you, but what if he?s not. Then should you lose interest or criticize to yourself, or should you develop harmony with the existing. After all, it may not be perfect to you, but it is some kind of form and working out a design around it is a challenge.
According to me, this should be design thinking.

Saurabh Dey
(director ? Forte Design Solutions)